JoAnn Neau

JoAnn Neau, who joined Northmarq in 2022 as chief marketing officer, is a 20-year financial services marketing veteran. She has spent her career leading teams to build marketing and brand strategies for Fortune 500 companies.  

Previously, she led digital marketing enablement for Thrivent Financial and headed marketing for two years at Wells Fargo Advisors, the third-largest brokerage firm in the U.S. In addition, she also led marketing, brand, and content strategies catering to ultra-high, net worth investors in Wells Fargo’s Abbot Downing business and worked in a variety of roles for RBC Wealth Management, including director of Marketing and Communications for the U.S. Wealth Management division, and head of Digital Strategy and Innovation.

She began her career at Minnesota Life/Securian Financial and played an instrumental role in creating the broker/dealer extending the service offering for registered representatives and Minnesota Life insurance agents.

JoAnn earned an MBA from the Carlson School of Management at the University of Minnesota, where she also earned a bachelor’s degree in business. Passionate about giving back to the community, JoAnn served nine years on the board of trustees for the Securities Industry and Financial Markets Association’s (SIFMA) Securities Industry Institute, a partnership with The Wharton School. She also recently started a non-profit for a local charter school. She is based in Minneapolis, Minnesota where she lives with her husband and four children.